A refreshingly different drinks supplier

The rotating hop series.

From the mind of brewmaster Matt Brynildson comes Luponic Distortion, an ever evolving mix of experimental hops, designed to deliver mind-blowing flavours that break the rules with each new release.

Every 90 days, the brewing team mix things up and deliver a new batch of Luponic Distortion. You'll know which Luponic you're drinking by the unique revolution number on the label. 

The base beer will remain the same with each new release, but the hop blend will change every time, so that no two releases will be exactly alike. In other words, there will be a common thread, but also some turns in the road as different hops are pushed to the forefront.

Luponic Distortion is a beer that taps into the forefront of the hop revolution. For decades, the hop market was largely controlled by big brewers. Then small craft brewers came along and demanded hops that were better and different, but since it takes a minimum of eight years to develop a single new hop cultivar, the full brunt of the hop revolution is only now being felt.

Riding the Wave

An an intentional departure from the heavier style of many IPAs, Luponic Distortion aims for a razor-like brightness, providing a clean platform for the hop aromas to pop as vividly as possible. As many as nine different hops could be included in each release, with up to six used in the dry hopping alone. However, with each release, the brewing team is going to turn up the volume a different featured experimental hop, which will be dry hopped in greater quantity than the others.

"We can completely evolve, change and redirect this thing as new hops come to us and as we get to know the hops better," says Brewmaster Matt Brynildson. "Luponic is this beer that can keep morphing, stay interesting and remain out in front of this crazy hop wave."

For years, Matt has travelled the world, building relationships with hop breeders and growers around the world. These relationships are now providing access to new experimental hops that exhibit unprecedented attributes-such as one from the Pacific Northwest that offers an explosive blueberry character, and another from Germany with a combination of tropical notes unlike anything grown in the states. Many of these hops don't have official names yet, and for the first time they're going to be cagey about which hops are being used.

"We're going to be able to push flavours forward in this beer that might make you swear there's a fruit adjunct in there, but we're going to do it with pure hops," Matt says.

Want to find out more about Matt's story...? Read this feature interview with him here!



Our current Distortion is revolution No. 007, a fresh iteration of Luponic Distortion led by three hop varieties from Australia. The hop intensity level is high on Revolution No. 007, with the primary Australian hop driving a bright, citrusy Sauvignon Blanc character on the nose. The two additional hops round out the palate with signature Southern Hemisphere notes of melon, grapefruit and lemon zest. The racy fruit qualities are balanced by a hint of quenching bitterness on the finish.

Try it here today!



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